Acquire. Retain. Repeat.
Acquire. Retain. Repeat.
Acquire. Retain. Repeat.
Helping Executive Leaders Thrive
You don't need to hear that "the market is shifting" or some bs about "virality." You need quick wins. But you're up against it from all sides. We understand you're probably managing:
You don't need to hear that "the market is shifting" or some bs about "virality." You need quick wins. But you're up against it from all sides. We understand you're probably managing:
Vague and conflicting data in your dashboards
Vendors that overpromise and string you along
In-fighting across sales, marketing, ops, IT and finance
Constant pressure to prove ROI
and maybe even shareholder scrutiny
There's no silver bullet for any of these challenges. But they're exactly the kind we love to solve.
We've helped leaders like you achieve massive results even when revenue was in free-fall.
When the pandemic hit, we helped one CMO save 85% of their workforce while improving their stock price by 7x. Our counterparts at one of the Big 5 got every customer driver wrong. We turned it around.
Our approach combines deep, actionable insight with hands-on execution, working as an extension of your team to drive outsize returns. Over and over.
There's no silver bullet for any of these challenges. But they're exactly the kind we love to solve.
We've helped leaders like you achieve massive results even when revenue was in free-fall.
When the pandemic hit, we helped one CMO save 85% of their workforce while improving their stock price by 7x. Our counterparts at one of the Big 5 got every customer driver wrong. We turned it around.
Our approach combines deep, actionable insight with hands-on execution, working as an extension of your team to drive outsize returns. Over and over.
Our Commitment to Ethics
Dear fellow business leader,
First and foremost, influence, like any tool, can serve as a catalyst for positive change or cause immense harm. We understand the tremendous power of our frameworks and systems.
With that power, we embrace our responsibility to mankind to live by three core principles:
Tell the truth
Never coerce
Respect everyone
We believe our best clients will naturally align to these values. No exceptions.
Being transparent: we've worked with businesses in the past that didn't meet these ideals. We've evolved, and today only partner with organizations that have a genuine mission to help and empower the customers who trust them with their money and business.
If that's you, we should meet. We're cut from the same cloth.
To all others, we wish you well.
Sincerely,
Dear fellow business leader,
First and foremost, influence, like any tool, can serve as a catalyst for positive change or cause immense harm. We understand the tremendous power of our frameworks and systems.
With that power, we embrace our responsibility to mankind to live by three core principles:
Tell the truth
Never coerce
Respect everyone
We believe our best clients will naturally align to these values. No exceptions.
Being transparent: we've worked with businesses in the past that didn't meet these ideals. We've evolved, and today only partner with organizations that have a genuine mission to help and empower the customers who trust them with their money and business.
If that's you, we should meet. We're cut from the same cloth.
To all others, we wish you well.
Sincerely,
Omar J. Trejo
Founder/CEO
Our Ethos
At our core, we're nerds and rebels with big hearts.
We know conventional wisdom gets conventional results. So we've built our own systems.
We hate what's happened to the word strategy. We don't guess or obfuscate with jargon. We study. We test. We scale.
Our obsessive, curious natures drive us to:
Understand the depths of human behavior and subconscious decision-making
Craft experiences that drive top and bottom line results
Fix broken businesses and get everyone playing nicely in the same sandbox
We're inspired by Cialdini, Kahnnehman, and Sutherland, just as much as Einstein, Dirac, Newton, Steve Jobs and Gabor Mate.
Thanks to them, we know to question everything– even our own sense of reality.
Working with us, we'll achieve amazing results together, with plenty of talk about quantum worlds, entanglement, and that unhinged thing that Hollywood star posted last week.
Let's play.
– RevGiant
At our core, we're insatiably curious. We seek to understand, challenging past heuristics and questioning conventional wisdom.
We investigate, test, and validate to uncover genuine insights. Not just stats or trivial facts.
Our obsession drives us to excel critical areas:
Understanding the depths of human behavior and decision-making
Crafting stories that resonate and drive action
Creating exceptional product-led experiences that transform businesses
Our work is enriched by the insights of behavioral economists, sociologists, storytellers, entrepreneurs, and innovative thinkers who challenge the status quo. They inspire our approach to solving complex marketing challenges.
Standing on the shoulders of those giants, we have created powerful original frameworks such as the Variable Identity-Behavioral Key (VIBe Key) and reimagined the marketing funnel from the perspective of the customer.
While we maintain rigorous professional standards, we believe in making the journey enjoyable. We're lifelong learners who stay humble and hungry for growth.
We invite you to join us in this journey.
Our Ethos
See if you're a fit.
You've seen our track record. Let's see if you're ready.
See if you're a fit.
You've seen our track record. Let's see if you're ready.
See if you're a fit.
You've seen our track record. Let's see if you're ready.